Tag: Marketing Metrics

ROI vs. ROE: Why Emotional Engagement is the New Curren...

Explore the difference between ROI and ROE and why emotional engagement is the new currency for marketers. Learn how to use emotio...

Your Analytics Are Lying: 5 Metrics You Should Stop Tra...

Discover the 5 metrics that may be misleading your analytics and why you should stop tracking them. Learn the right data points th...

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